After many years of working together to create the brand strategy and visual identity, including logo and product packaging, we were mandated to develop Fidélice’s e-commerce site.
To meet their needs, we first conducted an analysis of the existing site. Then, we explored the possibilities of development. We then made a proposal to combine a quality user experience with a simple and gourmet design. The first objective of the development of this site was to be more modern, but also more intuitive in navigation. Secondly, it was to help our customers to promote internal training and management.
Finally, we produced all the photographs and food styling. This allowed us to feed the new website and to keep a neat and coherent brand identity.
