Introducing LaPhase ! A personal care brand that hand crafts solid cosmetics that are natural, non-toxic, plastic free and vegan.
For this project, we started with market research and positioning strategy for the brand. We then created the complete visual identity kit including the logo, all illustrative brand elements, font choices and full product packaging. We were also responsible for creating their ecommerce site as well as for the brand styling, photography and copywriting assets.
This was a very fun project and we’re happy to see the LaPhase Care brand come to life!
