Graphic design of the brand identity for the company, Les Délices de Michèle. The Québec-based company wanted to revitalize its visual signature around its positioning.
To meet this need, we created an explicit logo with colours and curves. We also developed a fun and fruity illustrative language for each product in the line. We then applied this new and exciting design to the entire product family through the design of new labels and packaging.
Finally, we took care of the photography and brand imagery for this project.
