We were commissioned by our client, who is deeply connected to her Mediterranean heritage, to bring to life an authentic and timeless wellness brand – Tangerine Beauty.
The brand and graphic identity that ensued is modern and warm, and feels like being kissed by the Mediterranean sun. First, we set out with creating the brand strategy. Next, we designed the logo, the product packaging and the website. We developed the social media launch strategy as well as produced brand copy and visual content via lifestyle and product photoshoots. The result is a brand that promises a richness of experience through truthful simplicity.
