We were mandated to support the young Montreal brand Eatlove in its development. The purpose was to increase awareness of their organic chocolate peanut butter cups by revitalizing their visual identity.
To meet this goal, we first developed a new, more modern logo that incorporates some key features of the products. We have also redesigned the brand’s visual identity to differentiate the merchandise on the market. Finally, we applied these elements on a whole new individual packaging, more practical and dynamic.
We also accompanied these brand-new packagings with a display box to give even more visibility to their in-store products. At each stage of this project, we made sure to respect the brand’s DNA: pleasure, taste, energy, positivity, confidence. A simple, efficient and lively design for a product that will make you roar with delight!
